This was actually a really fun podcast for me to do. I tried to disprove my own theory whilst cutting the podcast. I openly enabled myself to cut the podcast whilst having distractions and working across 3 different tasks over a period of time.

Ultimately, it proved exactly what we already knew but many of us don’t abide by. That is. Not being completely focused on the 1 task at hand leads to substandard results, inefficiencies and ultimately the demise of the business.

There are numerous ways we like to think that this can work, and we often describe how busy we are and make allowances for ourselves to multitask, but it doesn’t matter which way you allow the cookie to crumble, one of the quickest ways to kill your business is by multitasking.

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